Invideo and Pictory are two popular video editing software that can be used for various purposes. In this article, we will discuss the differences between Invideo and Pictory in terms of their features, pricing, and usability.
InVideo Features
Invideo is a cloud-based video editing software that offers a wide range of features for video editing. Some of its key features include the ability to add text, images, and music to videos, automatic video creation, and a library of stock footage, images, and music. It also offers advanced features such as video stabilization, speed control, and color correction. Invideo is designed to be user-friendly, making it a good choice for beginners who want to create professional-looking videos without spending a lot of time on the editing process.
Advantages and Disadvantages of InVideo
| Advantages | Disadvantages |
|---|---|
| Easy to use and responsive chat support | Uploading media takes a while |
| A wide range of video templates for all business sectors | Small lags when editing |
| Create videos in any language | Free tier lacks export option |
| Pre-made templates for platform, purpose and placement | Limited number of iStock downloads on unlimited plan |
| Automated text to speech and realistic AI voices | |
| 24/7 world class support and Facebook community | |
| Access to 8 million+ stock media from iStock, Shutterstock and Storyblocks | |
| Powerful video editing features such as trim, crop, transitions, text, stickers, voiceover, etc | |
| Cloud-based and does not require software download or installation | |
| Free trial available |
Pictory Features
Pictory, on the other hand, is a video editing software designed specifically for social media marketers. Its key features include the ability to create square and vertical videos for social media platforms, such as Instagram, Facebook, and Snapchat. It also offers a library of stock footage, images, and music, as well as the ability to add text, stickers, and emojis to videos. Pictory is designed to be easy to use, with a drag-and-drop interface that makes it simple to create professional-looking videos quickly.
Advantages and Disadvantages of Pictory
| Advantages | Disadvantages |
|---|---|
| Good customer support | Some videos are not suitable for Asian topics |
| Record your own voice or use AI voices | Limited number of templates |
| Thousands of royalty-free stock media and music | |
| AI-based and eliminates manual labor | |
| Mass time saver and creates videos in minutes | |
| Great video creation tool with various features | |
| Cloud-based and does not require software download or installation | |
| Free trial available |
Pricing Differences Between InVideo and Pictory
Invideo offers three pricing plans: Business, Unlimited, and Custom. The Business plan starts at $30 per month, the Unlimited plan starts at $60 per month, and the Custom plan is priced based on individual needs. The Business plan is designed for small businesses, while the Unlimited plan is designed for larger businesses with more video editing needs. Both plans offer unlimited video creation, access to a library of stock footage and music, and customer support.
Pictory, on the other hand, offers a single pricing plan that starts at $20 per month. This plan includes unlimited video creation, access to a library of stock footage, images, and music, and customer support. Pictory is designed to be affordable for small businesses and social media marketers who need to create professional-looking videos on a budget.
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Starting from
$29/Per-Year
Pricing Model: Per User
- Free Trial
- No Version
Invideo and Pictory Usage
Invideo and Pictory are both designed to be user-friendly, with intuitive interfaces that make it easy to create professional-looking videos quickly. Invideo’s interface is designed to be clean and simple, with all the tools and features you need easily accessible from the main menu. It also offers a range of templates and presets that make it easy to create videos quickly.
Pictory’s interface is also designed to be user-friendly, with a drag-and-drop interface that makes it easy to add and arrange elements in your video. It also offers a range of templates and presets that make it easy to create videos quickly.
Music and Media catalogs of InVideo and Pictory:
Invideo: Invideo offers a vast music library that includes over 20,000 high-quality tracks that can be used for commercial purposes. The library covers a variety of genres, including pop, rock, electronic, and classical music, among others. The platform also has a media library that contains over 3 million high-quality images and video clips that can be used in videos.
The Invideo media library includes both free and paid assets, with a range of options to suit different video editing needs. The free assets include high-quality stock footage, images, and music tracks, while the paid assets include premium quality video clips, images, and music tracks. Users can also upload their own media files to use in their videos.
Pictory: Pictory also offers a music library that includes over 1 million royalty-free tracks that can be used in videos. The library covers a range of genres, including pop, rock, hip-hop, and electronic music. The platform also has a media library that includes a range of high-quality stock footage, images, and graphics that can be used in videos.
The Pictory media library includes both free and paid assets, with a range of options to suit different video editing needs. The free assets include a variety of stock footage, images, and graphics, while the paid assets include premium quality video clips, images, and graphics. Users can also upload their own media files to use in their videos.
Easy of Use
Both Pictory and InVideo strive to be simple to use and beginner-friendly. In contrast to InVideo, Pictory offers a simpler user interface because to its lack of functionalities.
With only a few clicks, Pictory enables you to quickly produce films from text, blog posts, and video transcripts. InVideo, on the other hand, offers more sophisticated tools that might require a little more time to learn and use, such as video editing, text-to-speech, voiceover recording, and more.
Pictory may be a better choice for you if you want a simple and quick method for making films from text or blog entries. InVideo might be a better choice, though, if you want more customization options, flexibility, and advanced capabilities.
So What Platform Is Larger?
In terms of the size of their media catalogs, Invideo has a larger media library than Pictory, with over 3 million assets compared to Pictory’s library of stock footage, images, and graphics. However, Pictory has a larger music library, with over 1 million tracks compared to Invideo’s library of over 20,000 tracks. Ultimately, the choice between the two platforms will depend on the specific media and music needs of the user.
Comparing Pictory vs InVideo
The following table summarizes the key differences between Pictory and InVideo:
| Category | Pictory | InVideo |
|---|---|---|
| Features | More features for converting text to video, AI voiceovers | More features for editing and creating videos, Text-to-video feature |
| Ease of Use | Simple interface with fewer features | More advanced features and tools |
| Templates and Customization | Fewer templates but high-quality, fewer customization features | Larger and more varied library of templates, more advanced customization features |
| AI Capabilities | Simpler but effective AI capabilities for text-to-video, ability to create video highlights from long videos | More options and features for customizing output, intelligent video assistant |
| Export and Sharing | Can export video to computer, share through Vimeo, and export text as .SRT, .VTT, or .TXT file, mobile app | Can export video to social media platforms, integrates with Hootsuite |
| Pricing and Plans | Three paid plans, including Standard, Premium, and Enterprise plans | Two pricing tiers, including Business and Unlimited plans |
| Customer Support | Good | Good |
AI Capabilities
Both services employ artificial intelligence (AI) to convert text to video, but InVideo has more options and capabilities to let you tailor your output, including text-to-speech, voiceover recording, and access to a stock media library. Text-to-video AI skills from Pictory are more basic but still useful.
The capacity of Pictory’s AI to extract video highlights from lengthy recordings is one of its distinctive AI features. This is very helpful for podcasts, Zoom recordings, and webinars. The most crucial segments of your lengthy recordings can be extracted by Pictory’s AI and condensed into brief, shareable video clips. This function is not available in InVideo.
On the other hand, InVideo includes a clever video assistant that assists you in raising the caliber of your videos by making recommendations and providing comments on your video editing. Aspects like aspect ratio, text size, alignment, duration, transitions, and more can all be suggested by InVideo’s AI. This attribute is absent from Pictory.
Conclusion
Both Invideo and Pictory are great video editing software that offer a range of features for video editing. Invideo is a cloud-based video editing software designed for beginners and small businesses who want to create professional-looking videos quickly and easily. Pictory is a video editing software designed specifically for social media marketers who need to create professional-looking videos on a budget. Ultimately, the choice between Invideo and Pictory will depend on your specific needs and budget.
URL: Invideo
URL: Pictory – Video
InVideo:
Pros:
User-Friendly Interface: InVideo is praised for its intuitive and user-friendly interface, making it accessible for both beginners and experienced users. The drag-and-drop functionality, along with a wide range of templates, simplifies the video creation process.
Template Variety: InVideo offers a diverse collection of templates catering to various video styles, including promotional videos, social media content, presentations, and more. This variety enables users to find suitable templates for their specific needs.
Stock Media Library: The platform provides access to a vast library of stock photos, videos, and music, allowing users to enhance their videos with high-quality visuals and soundtracks without the need for external sources.
Efficiency: InVideo’s automation features, such as text-to-speech conversion and automated text placement, can significantly speed up the video creation process, making it a great choice for those who need quick turnaround times.
Cons:
Learning Curve: Despite its user-friendly interface, InVideo might still have a learning curve for individuals who are new to video editing or graphic design concepts, potentially requiring some time to fully grasp its features.
Limited Customization: While InVideo offers a range of templates, users might find their creative freedom limited in terms of intricate customization, as the platform’s templates are pre-designed and might not accommodate highly unique ideas.
Pictory:
Pros:
Creative Control: Pictory is often favored by those who seek a higher level of creative control. Its blank canvas approach allows users to design videos from scratch, making it suitable for projects that demand a unique and personalized touch.
Advanced Editing: The platform offers a wide array of advanced editing tools and features, enabling users to create complex animations, custom transitions, and intricate visual effects, making it a great choice for professionals and skilled video editors.
Export Quality: Pictory is known for preserving high export quality, which is essential for professional video content where clarity and resolution matter.
Cons:
Complexity: The very features that grant Pictory its creative flexibility can also be a drawback for some users. Its extensive editing capabilities might be overwhelming for beginners or those looking for a quick and simple solution.
Time-Consuming: Given the advanced customization options, creating a video on Pictory may take significantly more time compared to platforms with pre-designed templates. This might not be suitable for projects with tight deadlines.
Learning Intensity: Learning to effectively use Pictory’s advanced features and tools could require a substantial investment of time and effort, particularly for users who are not already well-versed in video editing techniques.
In conclusion, both InVideo and Pictory offer valuable features for video creation, but they cater to different audiences. InVideo is well-suited for those who prioritize ease of use, speed, and a variety of templates, while Pictory is more appealing to users who demand high customization, advanced editing capabilities, and have the skills to navigate its intricacies. The choice between the two depends on the user’s skill level, the complexity of the project, and the desired level of creative control.